Token2024: Ava Labs CEO says Avalanche was ‘never ever’ marketed as ETH killer
Emin Gün Sirer of Ava Labs says Avalanche was never marketed as an “Ethereum killer,” stressing though its ability to deploy independent blockchains, unlike Ethereum.
The head of Ava Labs, Emin Gün Sirer, says Avalanche “was never ever” designed to be an “Ethereum killer,” adding that the definition was developed by marketing managers at Consensys, a blockchain tech firm founded by Joseph Lubin, one of the co-founders of Ethereum. Addressing the misconception at the Token2049 conference, Sirer noted that Avalanche “has always been complimentary to Ethereum.”
“We never ever marketed Avalanche as an Ethereum killer. That is a phrase that some marketing people at Consensys actually use to elevate Ethereum. We’ve always been complimentary to Ethereum.”
Emin Gün Sirer
While acknowledging Ethereum’s role in the blockchain ecosystem, Sirer highlighted Avalanche’s unique capability to deploy independent blockchains with different rules, a feature he added Ethereum “fundamentally is incapable of.”
“Ethereum is a single-chain system [and] Avalanche is a multi-chain system. We can do many more things that they can’t do. And one of the most important ones is we allow other people to launch their own blockchains according to their own rules. This is something that Ethereum just fundamentally is incapable of.”
Emin Gün Sirer
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