“Reborn Rich’s” Spectacular Ratings Attributed to Veteran Actor, Lee Sung Min

Many viewers were initially drawn to watch Reborn Rich due to Song Joong Ki and Shin Hyun Been’s partnership, but became unexpectedly captivated by Lee Sung Min who plays the grandfather and CEO of Sunyang Group. The veteran actor is speculated to be the reason behind the drama’s specular ratings! Airing in late November, Reborn Rich captured the chilling aspects of a chaebol family inside...

Song Joong Ki’s “Reborn Rich” Climbs Towards 20 Percent Ratings

Revenge is sweet for Song Joong Ki in Reborn Rich, which is expecting to surpass 20 percent in ratings. An employee who is murdered by a chaebol family, he is reborn as the youngest grandson who returns to face off powerful patriarch Lee Sung Min. Although the premiere episode only garnered 6.06 percent in nationwide ratings, the growing popularity is making huge turnarounds...