Malaysians get a taste for Super Ring after Najib’s cheesy joke backfires

What do a cheesy crunchy snack food and a global financial scandal have in common? In Malaysia, it boils down to one man: Najib Razak, the former premier convicted of corruption and abuse of power – and aficionado of the local snack Super Ring, a bright orange cheese powder-dusted snack popular among schoolchildren. Super Ring became...

Malaysian Snack Super Ring Goes International Thanks To BLACKPINK

We should never underestimate the strength of star power. Jisoo (김제니) and Jennie (김지수) from BLACKPINK successfully demonstrated this when they introduced South Korea (and the world) to the Malaysian snack, Super Ring. The pair, from arguably the biggest K-pop act at the moment, stopped by a local 7-11 store earlier this year when they...