Daughter Of Dee Hsu Dropped By Chinese Brand After Saying Her Mother Tongue Is English

Is Dee Hsu‘s second daughter Lily about to become the youngest Taiwanese star to be cancelled in China?

The 16-year-old, who’s the second of Dee’s three daughters with businessman Mike Hsu, entered showbiz in 2022 after photos of looking gorgeous at a fencing match went viral.

Ever since then, she has been making headlines for her stunning looks and good figure and recently even clinched an endorsement with Chinese fashion brand AIVEI.

If you visited the Paradise Walk shopping mall in Chongqing, China earlier this year, you might even have seen a huge digital ad of Lily right at the entrance of the building.

Earlier this week, AIVEI issued a statement on their Weibo stating they had ended their working relationship with Lily. They also removed the ad of Lily outside the mall.

So what happened?

It was no thanks to an ‘Ask Me Anything’ session Lily had with her fans on Instagram recently.

Lily, who was in Singapore for a vacation with her family at that time, was posed the question: “Why do you mainly speak English?” by a netizen.

She replied: “My English is better than my Mandarin (because English is my mother tongue and I use English to converse in school, at home and with my friends, so I’m used to communicating in English.)

Needless to say, her statement angered the Chinese netizens, with one commenting: “Do you need a translator when speaking to your mother then?”

As a result, some Chongqing residents even called in to the relevant parties asking them to have Lily’s ad removed.

And that was what AIVEI did.

According to reports, the brand initially claimed they removed the ad as their contract with Lily had ended.

But in their new statement, they apologised for the backlash that had occured due to their collaboration with Lily, and emphasised that they “love [their] mother land” and that they “stand for the unity of the country”.

Photos: Lily Hsu/Instagram, guancha.cn